Creative Professional
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The Affair

 

House of Lies

SOCIAL CAMPAIGN

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To garner interest for the premiere season, we created a campaign that highlights statistics of couples and infidelity. The stark info of infidelity statistics are divided between the sexes, which contrast with the heavy emotional interplay and shifting perspective of the narrative between the characters The campaign was peppered with quotes from the to create intrigue around the mystery and key points of the plot.