Sucker Punch
AMMO BOX PITCH CASE
The case was designed to house the pitch decks for Sucker Punch and reflected the dichotomy/marriage of the strong female leads with their femininity. The case was created from an actual ammo case used to house shells for a 30MM machine gun. Colored in a pink ombre and lettered with vinyl stencils, with distressed battle damage and blood to reflect fights with demon samurai, undead Nazi soldiers, robots, and dragons from the movie and lined with crushed pink velvet to keep the books safe. Winning this campaign was a like a kick to the head.
