Alien: Covenant
PRACTICAL EFFECTS VIRAL VIDEO
With no footage or assets to use for the movie as it was still in pre-production; for the pitch of Alien Covenant we were tasked by the studio to come up with a way to tease the new movie and keep the audience guessing. This in turn would start speculation and chatter on-line building buzz.
Using only visual and audio cues we pulled sound clips from the original movie, as well as researching the practical visual effects for the first Alien movie, we recreated the effects to show our understanding of the brand, and its legacy. We presented this piece along with the rest of our proposal, which in turn was shown to Ridley Scott himself and gave an enthusiastic thumbs up. This resulted in landing the campaign thereby gaining Fox Theatrical as one of our major clients forming a long relationship with the studio.